Located in northeast Africa, the Addis Ababa Exhibition Centre is a pedestrian centered mixed-use development of over 70,000 square meters built on nearly 4.5 acres. The design of the development incorporates the existing, adjacent Addis Ababa Museum as well as retail space, food and beverage amenities, office space, cultural and entertainment facilities, and a business hotel. The rounded forms of the office, hotel and cultural towers are inspired by the significance of the name "Addis Ababa," which translates to new flower. Pieces of colored glass within the curtain wall system compliment the context and create a shimmering and reflective effect.